Descriptive Analytics

Enrollment Manager includes a robust data analyzing feature called Descriptive Analytics. The data fed to the Analytics feature comes directly from data entered in Enrollment Manager. The descriptive Analytics module is available as soon as you go live, reflecting all student data you have imported or entered manually into your Enrollment Manager database.  On a nightly basis (at 12 midnight Eastern time), a data extract from the Enrollment Manager database is imported into the Analytics database. This is a scheduled job that runs automatically. The latest refresh date is shown at the bottom of each report. 
 
NOTE: In addition to the Analytics Module, various other reports are available including Standard Reports, Bulk Email Reports, and Event Registration Reports.
 
To start using Analytics, the following feature adoption steps are recommended:
 
Complete customization of the domain values in Enrollment Manager. While customizing the standard set of domain values is not a requirement, if you do plan to customize domain values, it is best to do so prior to using Analytics.
  1. Import legacy data into Enrollment Manager or begin manual data entry -- Analytics reports will remain empty until your Enrollment Manager database is populated with person/opportunity records.
  2. Complete the Analytics Setup Worksheet and return it to your Enrollment Coordinator.
Throughout the Analytics Module, you have the opportunity to specify a set of attributes describing the data you wish to retrieve. These attributes include:
  • A cohort definition based on a combination of Term and admission Year.
  • An Admission Stage selected from the following list. The field values in this list are available on any page you that you have an option to select and Admission Stage.
  • All Suspects
  • All Inquiries
  • All Applicants
  • All Completed Apps -This option tracks opportunities that have a status category of Applicant: Complete or beyond, as compared to “All Applicants” which tracks opportunities with a status of Applicants: Incomplete or beyond.
  • All Admitted
  • All Deposits
  • All Enrolled
  • App: Denied
  • Admit: Decline
  • Deposit: Withdraw
  • Net Deposits
  • Six fields of demographic subgroups filters that allows you to focus your data to a very specific group. Previously Analytics selected the three fields based on Race/Ethnicity, Gender, or First Activity as well as the three custom filters that you defined during the feature adoption process. All six fields, however, are now customizable to select your filters into any stratifying segment.
  • An “as of” Date consisting of a day, month and year that data represents.
  • Separate Row and Column selectors that, allow you to specify the groups used to defined either the row or column of a report table chosen from the following list:
    • Opportunity Type
    • Race/Ethnicity
    • Gender
    • First Activity
    • Market
    • State
    • Opportunity Status Value
    • Staff
    • High School
    • Your custom fields
  • A Show Me data calculation that allows to display either the Count, Sum or Average for numeric field chosen from the following list:
    • Students
    • Loans
    • Grants
    • Total Award
    • SAT Math
    • SAT Critical Reading
    • SAT Total - This calculation matches the SAT High Score Total set within the Enrollment Manager System Settings, and is predetermined during the implementation process.
    • High Score
    • ACT English
    • ACT Math
    • ACT Writing
    • ACT Composite
    • HS GPA
    • HS Rank %
The specific selection attributes available to you vary according to the reports. Some reports allow you to compare two different cohorts, others to compare different groups or times within the same cohort.
The drop down lists allow you to select multiple values within the drop down. For example, you can select multiple Entry Terms, Majors, or Ethnicities when filtering your data. To select multiple values, hold the CTRL key while you select them.
Each report also provides a save and load settings function that allows you to save a specific combination of attributes under a given name, and then retrieve that configuration by name at any future time. 
Each report also provides a download to excel button that opens a spreadsheet containing the data for the report, and a print button that opens a print dialog to print an image of the report screen.
 
The Refresh button on each page is used to update the report after any changes are made.